international - The Arctic will never be a destination for mass tourism Linda Storholm and Doris Friedrich Linda Storholm and Doris Friedrich Publisert 08.10.2016 - 22:28 Sist oppdatert 08.10.2016 - 22:28 Senior Vice President of Icelandair Group, Halldór Benjamín Þorbergsson, prefers quality to quantity when it comes to tourism in the Arctic.Norwegian versionThe economy has been turned "upside down"It is expensive to travel to the Arctic business international icelandair iceland arctic circle assembly 2016 tourism